Classes are wrapping up at the University of Oregon and we’re all more than ready. I get the need to hibernate over the break. I intend to do some of that myself. But if you feel like getting a job start on the intern or job search, winter break can be a great time to focus. And if I know our PR students, they’re not likely to “hibernate” for long.
Some suggestions to make the most of your winter break:
Update your resume (and LinkedIn). Adding new positions, editing based on instructor or professional feedback, playing with the layout and design… Your resume is in a constant state of change at this stage in your pre-professional career. Make sure it’s up-to-date. While you’re at it, update your LinkedIn profile and add some new connections.
Work on your e-portfolio. An online home for your writing samples and resume is a must. If you already have an e-portfolio, take some time to update the materials. If you don’t have one, this is a great time to start. Finding a platform (I like WordPress) and uploading your favorite writing samples is a good start.
Read. Pick up a PR, social media or general business book. Or update your feed reader and find new blogs to follow. Catch up on your PR industry news and trends while you have some time. Yes, you can even read some fiction for fun. It’s ok! This summer reading list is still pretty relevant if you need some suggestions for books. You can also use my public Netvibes dashboard for PR, marketing and social media blogs to read.
Research. Research companies you want to work for, who their clients are, what kind of jobs are available while you have time to follow the Internet rabbit trails (and have fun doing it!). You can find some tips here to get started.
Do some informational interviews. If you’ve done some research, reach out to people working in PR and set up a time to chat over coffee. Info interviews are a great way to network and get to know the industry. An oldie, but a goodie… this post gives some great advice for informational interviews. It doesn’t matter if you don’t want to work in your hometown, you can always get out and meet some people. PR is a small industry and you never know where a chat over coffee will lead.
