About Kelli

In my professional life, I’m a business and community leader. In my academic life, I’m a cheerleader, mentor and adviser.

I have two decades public relations experience, mostly as the director of a full-service public relations, marketing and design agency. As such, I’ve been directly responsible for high-level communication, strategic planning, budget management and leadership for a wide variety of clients, many of which are nonprofits and community organizations.

My work with undergraduate and graduate students at the University of Oregon’s School of Journalism & Communication has required me to stay on the cutting edge of research and practice in public relations. It’s also given me a chance to work with some of the most talented educators and researchers I know.

Courses I teach:

10 Comments

Advanced New Media at the University of Wyoming » Blog Archive » Introduction & Video Journalism

January 12, 2011

[…] sign-up for an account. Then, read “Brand-Tweeting-New: Tips for Twitter Newbies” by Kelli Matthews. Find people to follow through looking at these lists. I highly recommend following InternAlert for […]

Building Multimedia Stories » Blog Archive » COJO 4230: Advanced New Media

January 10, 2013

[…] something like k-train82. Then, read “Brand-Tweeting-New: Tips for Twitter Newbies” by Kelli Matthews. Find people to follow through looking at these lists. I highly recommend following InternAlert for […]

Building Multimedia Stories » Blog Archive » First Day for COJO 4230: Advanced New Media

January 14, 2013

[…] something like k-train82. Then, read “Brand-Tweeting-New: Tips for Twitter Newbies” by Kelli Matthews. Find people to follow through looking at these […]

Crisis Management | Whit and Whimsy

June 9, 2014

[…] term 2014 I took a Crisis Management corse through theUniversity of Oregon  SOJC thought by Kelli Matthews. This corse explored the ins and outs of managing inevitable public relations crises. During the […]

Boeing is doing crisis management all wrong – here’s what a company needs to do to restore the public’s trust – The Daily Angle

March 25, 2019

[…] been both a manager and teacher of crisis communications for more than a decade. One thing I know for sure is that in crises in which there’s loss of […]

Boeing is doing crisis management all wrong – here's what a company needs to do to restore the public's trust | DJG Blogger

March 25, 2019

[…] been both a manager and teacher of crisis communications for more than a decade. One thing I know for sure is that in crises in which there’s loss of […]

Boeing is doing crisis management all wrong – here’s what a company needs to do to restore the public’s trust | STREET CULTURE MAGAZINE

March 25, 2019

[…] been both a manager and teacher of crisis communications for more than a decade. One thing I know for sure is that in crises in which there’s loss of […]

Boeing is handling the 737 Max crisis all wrong - CrimeStopNews.Com

March 26, 2019

[…] been both a manager and teacher of crisis communications for more than a decade. One thing I know for sure is that in crises in which there’s loss of […]

Here’s what– Boeing needs to do to restore the public’s trust | Aspioneer

March 27, 2019

[…] been both a manager and teacher of crisis communications for more than a decade. One thing I know for sure is that in crises in which there’s loss of […]

Boeing is doing crisis management all wrong – here’s what a company needs to do to restore the public’s trust – United South African

May 5, 2019

[…] been both a manager and teacher of crisis communications for more than a decade. One thing I know for sure is that in crises in which there’s loss of […]

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