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etroolines — Fri, 30 Mar 2012 06:55:45 +0000

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etroolines: The Yamhill Lavender Festival

etroolines — Sun, 10 Jul 2011 21:36:06 +0000

“Ladies fair, I bring to you
lavender with spikes of blue;
sweeter plant was never found
growing on our English ground.”
-Caryl Battersby

I really don’t know anything about lavender.

I considered growing some a few months back, but like any sun-loving plant it would be doomed to an unfulfilled life of shade on my patio. That’s why I considered myself fortunate to be visiting near Portland this weekend during the Yamhill Lavender Festival.

Tucked behind miles of rolling Oregon farm acreage, the festival has drawn both locals and enthusiasts to celebrate the distinct beauty, aroma and taste of lavender since its start in 2000. Located in Beulah Park in Yamhill, Oregon, the festival is sponsored by the Oregon Lavender Association and takes place every second-weekend of July.

Today, dozens of local vendors had gathered in the park to sell their lavender-infused wares. Bunches lavender were available for sale, crowded into endless tubs behind booths. Wreaths and bottles of essential lavender oil were on display. Everywhere, festival-goes in purple outfits carried their fragrant purchases. It. Was. Heavenly.

I was pleased to buy a lavender-cranberry spritzer from

rooface: Does This Make Us Grownups?

rooface — Thu, 05 May 2011 04:06:19 +0000

Oregon is a rough place to live if you don’t like wet and dreary winters––which I think could account for just about everyone. The high point of the miserably unpredictable weather however, is the soft malleable land which creates one hell of a mess, but saves you from one expensive doctor visit to see why your back looks like the end of a drunken game of Jenga. Like most people, I too enjoy a little bit of the indoor lifestyle which a Northwest winter delivers, though it’s never long before I start itching, and driving myself nuts to get outside. This year, Eugene has felt wetter than ever before, and the rainy season has been dragging on for longer than I care to explain. That being said, I’m aware that only my mother and a handful of her friends whom reside in Oregon are the only ones reading this, so I’ll spare the known detail of another Northwest sob story. Trying to motivate myself for the planting season was hardly a battle. Trying to motivate myself to get ready for it in 50 degree rainy weather was the issue at hand.

Fed up with trying to beat the wet and cold, I decided to embark on a long anticipated revamping of my Eugene home’s backyard. Though last year was an incredible growing season, and we had more produce than we knew what to do with, the garden area still looked like–well the inside of our house after a long weekend. Shit, it looked like the inside of our house everyday, and for those of you who have not had the opportunity to enjoy our plush decorations throughout our decrepit 50s ranch style college house, count yourselves lucky. As the rain continued to pour, I found breaks within the days to get out and start mapping out some landscape ideas for the garden. A path would be cool I thought, and since we technically live in a swamp and nearly a foot below the water table, how about some sort of feature that could help disperse the water, and help it slowly soak into the land instead of creating a marsh. What started out as a task intended to knock down tall grass and control the jungle that had grown throughout the late fall and winter quickly turned into the arduous task of pulling, what seemed to be, infinite amounts of blackberry root-balls from the clay we call soil.

After fighting through the rain and cold for a couple days, the yard started to take some shape. No longer did we have the ever invasive blackberries overtaking our garden boxes, and with the rain drenching the clay, I was able to easily remove the top layers of grass from garden area. I was making headway, but again the forecast called for heavy rains. I covered the area, and played the waiting game. Though it was a long one, I continued to find small breaks in the days to follow to get just a little more accomplished. For no other reason than personal satisfaction, I lined out the area in which I felt the projected path would work the best with the space. Spending a little time each day to compact, as well as aerate the land, the project started to make sense. Though the work was hard, I’m sure someone out there who was born before the 1970s will find comfort in the fact that work ethic isn’t entirely lost amongst my generation–though I urge you not to get too comfortable with the idea.

As our plant starts grow a little more each day, the garden continues to expand with renovations and small projects, hoping that Sunset Magazine will be begging for a spread within the next few weeks. Spending well under $50 and several hours soaking in the great Northwest’s elements, our surrounding neighbors and friends have found joy in watching the project develop. As we continue to get ready for another great season, I urge you to stay tuned for the final product my roommate Martin and I have planned. For those fellow growers, as well as blossoming landscapers on a budget, you’ll see it doesn’t take much, and our expansions which we’ll be sharing with you in the weeks to come are some to look forward to.

Gettin’ Started: Seed Pellets

Gettin’ Started — Thu, 05 May 2011 03:05:06 +0000

Crystal Barce: UO athletes hang up their jerseys for community involvement

Crystal Barce — Tue, 08 Mar 2011 02:36:56 +0000

In the last three months, University of Oregon athletes reached out to the surrounding communities and connected with local schools for their non-profit organization called O Heroes. The players put their competitiveness aside in order to help with fundraising events and volunteer at various elementary schools.

In January of this year the athletes participated in a fundraiser called Dance Marathon, in which they danced for 12 hours to raise money for the Children’s Miracle Network. The fundraiser was a campus-wide event and proceeds went to the children and infants unit at Sacred Heart Hospital.

The “Polar Plunge” was another fundraising event for the O Heroes, which took place in February. Athletes from the football and women’s lacrosse team participated in the event by handing out soup and hot chocolate to the brave plungers. Proceeds from the event went to Oregon’s Special Olympics.

On Mar. 2, Jamesha Youngblood, track and field star, developed a program called “Are you Smarter” during Read Across America Week that allowed fourth graders to compete in a trivia game with athletes from the O Heroes program. Before the game took place, the athletes traveled to eight elementary schools across Eugene and Springfield and participated in reading programs throughout the day. The last elementary school, Adams Elementary, was where the trivia game occurred.

The UO athletes have made tremendous efforts fundraising and volunteering in the community, which sets a bar for the new athletes to come. Participants of the O Heroes program are setting a great example for the kids in the community and are teaching them to make a difference. I am interested to see what other events they will create in support of other non-profit organizations.

Image provided by Google Images.

Crystal Barce: Blazers get involved in fundraiser

Crystal Barce — Mon, 07 Mar 2011 06:48:00 +0000

I came across an article that discussed the efforts the Portland Trail Blazers are making to help raise money that goes towards aiding Australia. The country was affected by massive floods and caused billions of dollars worth of damage. Patty Mills, currently a player for the Blazers, is from Australia which is why he decided to get together with his team to start a fundraiser and raise awareness of the devastating event.

Mills has been involved in many events to support the fundraiser such as going to various businesses across Portland to take pictures with fans and sign autographs. He also made an appearance at a woman’s basketball game at the University of Oregon with LaMarcus Aldridge, Wesley Matthews and Nicolas Batum to promote the t-shirts he created specifically for the cause.

The Blazer is not only making a great effort to raise money for the cause for his country, but he’s also connecting with his local communities and raising awareness about an important issue. Mills is also gaining positive publicity for himself and for the Blazer team as a whole. He has gotten other Blazer players involved, which helps when promoting the shirts and running events to raise more money.

When celebrities or professional sports players involve themselves in some sort of charity or fundraiser, it seems as if more people are willing to donate and support the cause. If the Blazers can use their fame in order to gain more support and raise more money for Australia, they should definitely take advantage of the opportunity.

Crystal Barce: A small look into sports PR

Crystal Barce — Mon, 07 Mar 2011 06:07:27 +0000

I came across a blog by Mike Tokito and other numerous articles about the Miami Heat coach Erik Spoelstra gaining a large amount of negative publicity because the team isn’t doing as well as it has been in its previous seasons.

The media seems to highly criticize Spoelstra as if he is the only one to blame for the losses. Aren’t the players the individuals that are supposed to win the game? The coach can only do so much, such as think of a few plays, so the rest is up to the players to implement the tactics to win the game.

With the amount of publicity coaches in the NBA receive, it would be hard to keep up with all of the criticisms and accusations that the media generates. Some can handle the spotlight and others can’t, but it seems Spoelstra can handle himself pretty well when it comes to interviews about the consecutive losses.

Coming from a public relations perspective, Spoelstra should continue with taking any sort of criticism and using it to his advantage by using the criticisms as motivation. He should accept the fact that his team has been on a losing streak, but to move forward and keep working hard to get back to winning again. In any sort of interviews he should avoid seeming frustrated with his team to prevent more negative coverage. All the coach can do is generate ideas about how he can improve his team in the future and relay his thoughts to the media whenever they are addressed.

Crystal Barce: Fundraising for Junior Achievement

Crystal Barce — Mon, 07 Mar 2011 05:40:19 +0000

In April 2010 I helped with a fundraising event that was partially sponsored by Pacificorp, which is a power company with one office located in Portland. The event helped raise money for the organization called Junior Achievement.

The event took place at a bowling alley called Hollywood Bowl, located in Portland, where numerous companies bowled and donated money. Each company had a specified time slot in which they were to bowl and bring their donations. For Pacificorp, at the end of the bowling event, various awards were given out to bowling participants.

Some of my duties in the event included checking in bowling participants, collecting donation money, generating different ideas for award titles, handing out awards and handing out free prizes. Overall the event was successful and Pacificorp managed to raise over $3,000 for Junior Achievement. The company also matched the donations given by the employees, so the total amount the JA organization received was over $6,000.

If I was involved in the process of generating the event, I would not only give participants the opportunity to donate and bowl, but in order to raise more money I would create a silent auction. I would ask various types of companies across Portland to donate items or services to the auction where participants could bid money in order to purchase the items. The items would include a voucher for a hotel in downtown Portland or a coupon for dinner for two at a five-star restaurant. All of the proceeds from the auction would go to the JA fund.

I haven’t had much experience in fundraising or working in event planning, but with the little experience and knowledge that I do have, it has allowed me to generate ideas to contribute to fundraising events that could possibly be used in the future.

Crystal Barce: What to do during a social media crisis

Crystal Barce — Mon, 07 Mar 2011 04:21:29 +0000

I read this interesting blog post by Jay Baer and Amber Naslund that provides eight steps to take when dealing with a social media crisis.The internet can be tricky so when a crisis arises, it’s good to know the correct actions to take in order to diffuse the situation.

The eight steps include:

Recognize the issue.
The website where the crisis took place should be where the company responds.
Take responsibility.
Create a FAQ sheet.
Create a discussion forum or place for people to comment.
Communicate with concerned individuals offline.
Inform your team.
Learn from your mistakes.

Each of these steps is important when dealing with a social media crisis, but understanding how to implement them is even more imperative. If I were to ever become a social media intern, I would not only have the knowledge of how to use social media to benefit an organization, butI would also keep in mind the steps to implement when social media goes wrong.

Some companies make the mistake by missing a few of the steps, such as taking fault for the issue because they are worried about ruining their image. I feel if a company can take fault for any errors it makes, I can trust that company more than one that denies any blame. During a crisis a company’s image may be tarnished, but can always be rebuilt if it leaves room for improvement and communication with its key publics.

Image provided by Google Images.

Crystal Barce: Non-profit PR

Crystal Barce — Mon, 07 Mar 2011 03:32:22 +0000

One of my career interests is non-profit public relations and reading a blog post by a woman named Windy Hovey, allowed me to gain some insight on what nonprofit PR involves.

It is useful to read experiences from people who were once in a similar position as I am right now, a soon-to-be college graduate seeking an opportunity to work in the PR field. One of the things Hovey mentions in her post are the relationships you build with people in order to gain more support for the organization in which you are working for. She emphasizes the importance of those relationships because they are significant in making an organization successful.

I have very little experience working with a non-profit organization, so it is very helpful to read Hovey’s experiences and learn the types of projects and tasks that I can expect if I work for a nonprofit organization in the future.

My interest for nonproft PR only grows when I read other people’s experiences in the field and read about how they have been successful in improving the world. The satisfaction that can come from enhancing communities across the globe would be unimaginable.

Reading Hovey’s post allowed me to learn what is important when working in nonprofit PR, such as building relationships with clients, sponsors, professionals and donors. Also, I learned some of the many tasks involved in projects such as organizing fundraising events, creating PR campaigns for events and incorporating social media in order to make an organization visible online. I’m sure working in nonprofit PR is difficult and a lot of time goes into projects and campaigns, but to see how the end result changes the world would be well worth the effort.

Image provided by Google Images.

Crystal Barce: Success in a PR campaign

Crystal Barce — Mon, 07 Mar 2011 02:53:11 +0000

In order to prepare myself for a future public relations career, I have been reading lists of tips from PR professionals about how to be successful and obtaining knowledge from my college courses. So far I gained a good amount of insight and a little bit of practice in generating public relations campaigns. Being a rookie, I can always use more tips and advice so it was helpful to come across a blog post by Ford Kanzler that gives tips about how to be successful when creating a public relations campaign.

Problems are always going arise in the process of building a campaign and the post gives great advice on how to deal with the issues when working with team members and clients. Kanzler lists seven keys to success to help PR practitioners communicate with team members in order to produce a strong campaign.

With each tip, Kanzler breaks down different areas of a campaign where communication could be lacking and gives great advice on how to involve different people every step of the way. The tips are very useful to know for individuals starting out in the PR world and it’s good to know communication and organizational skills. Knowing these skills will allow for better relationships between people working on the campaign and when working with clients.

I have learned that team work is essential when working in the PR world and with a team comes working with different types of people, so it’s important to learn how to handle working with various types of personalities in order to accomplish the end goal.

Image provided by Google Images.

Crystal Barce: What social media campaign?

Crystal Barce — Mon, 07 Mar 2011 02:08:57 +0000

A blog post, created by Adam Vincenzini, breaks down the concept of a social media campaign and describes how the concept doesn’t exist.

Being new to the social media world, I wouldn’t have known that the concept doesn’t make any sense. Vincenzini takes the concept a part and breaks down the definition of social media and the definition of a campaign. Once he explains the two separately, I can understand why it doesn’t make sense to put the two concepts together.

This information is good to know when going out into the public relations world because social media is increased in popularity among numerous companies, so it is useful to know the concept of social media and how it can benefit an organization when reaching out to its publics.

Producing campaigns is another important skill to have in public relations, so knowing how to incorporate social media into a campaign instead of having a campaign based off of social media, is valuable as well.

As Vincenzini mentions in his post, keep in mind the advantages of using social media in a campaign, but just remember it cannot run the success of the campaign or the success of the organization.

Image provided by Google Images.

Crystal Barce: Interview tips every PR rookie should know

Crystal Barce — Mon, 07 Mar 2011 01:33:28 +0000

I read this list created by Katherine Young of top 6 tips that a future intern should know when going for interview whether the interview is for an internship or a position at a company. The list is very useful and good to keep in mind when going out into the real world. The list was written as follows:

1. Do your homework

The author states that you should read about the company and the clients the company has worked with so you have knowledge about what you’re getting yourself into.

2. Stay focused

In my experience going to a few interviews, it definitely impresses the interviewer if you know what you’re talking about. You should go into an interview knowing what you’re applying for, which can help build more self-confidence.

You want to be taken seriously when going for an interview, so eye-contact and engaging in conversation is very important. From talking to professionals, a lot of “likes” and “ums” doesn’t really show you’re a serious candidate for the position. Also, listening to what the interviewer is asking and then thinking before speaking is very important.

3. Be inquisitive

The author mentions that it is important to come with questions for the interviewer. You want to learn more about the company and the position to see if it’s really what you’re looking for. Asking questions will only show the interviewer that you are truly interested in the company and the job that is available. With my little experience in going to interviews, if you don’t ask questions then you may be getting yourself into a job you absolutely hate.

4. Make your experience relevant

This is something important that the author talks about. I feel that it sets you apart from other candidates. She talks about how you should mention to the interviewer things you have accomplished that make you most suitable for the position. If the interviewer can see what you’re capable of from your past accomplishments, maybe he or she will believe you have the most potential.

5. Showcase your best you

The author talks about coming to the interview looking and acting professional. No company wants to hire a slob or someone who acts like they aren’t responsible enough to take on the job. You want to go into the interview dressed properly and with a good attitude. First impressions are extremely important.

6. Plan to be early

Lastly she mentions to be early. Anything can happen on your way to the interview, but the interviewer is not going to care what excuse you have as to why you’re late. I like to go by the saying that I heard from the movie Drumline: “to be early is to be on time. To be on time is to be late. And to be late is the unthinkable.”

Image provided by Google Images.

Crystal Barce: Tweet Tips

Crystal Barce — Mon, 07 Mar 2011 01:19:34 +0000

Mark Schaefer, the author of the post, lists four ways in which to have success on Twitter and get the most out of tweeting.

The first tip Schaefer lists deals with quality over quantity. He talks about how it’s better to have good quality tweets rather than tweeting on a schedule.

I just recently signed up for a Twitter account and I would agree tweeting on a schedule can get excessive. In my opinion, agreeing with Schaefer, it is better to tweet about something interesting that grabs the reader’s attention, rather than frequently tweet just to be noticed. The few tweets that I posted allow for interaction between my followers and I, and their purpose is to generate some sort of interest or conversation.

The second tip Schaefer lists involves the amount of words you have in a tweet. Following people on Twitter and reading tweets daily, I find myself reading through the tweets very quickly because there are so many of them. With such a limited number of characters, you must choose your words wisely to make your tweet interesting in order to grab the attention of readers.

In his third tip, he mentions that good tweets have a lifespan of four days. I have yet to measure the success of my tweets, but it is a good method to see whether or not what you’re saying is catching your readers’ attention.

Schaefer mentions in his fourth tip that the amount of time in between tweets that will attract more viewers is about two to three hours. I would definitely have to agree that it is more interesting to read tweets that are spread out over time, rather than read ones that are frequently posted with a small time frame in between.

All four tips are very useful, especially for people like me who are new to Twitter and want to get the most out of the experience.

Image provided by Google Images.

rooface: Live for Today and Don’t Worry About Tomorrow?

rooface — Wed, 02 Feb 2011 10:45:53 +0000

I’ve been an absolute pile about posting the newest developments and ideas for this upcoming season; for that I apologize. This past summer has been a real learning experience as the spring one upped the winter months with so much rain. As it sounds like I am complaining, I’m not. Mentioned in my previous post, Cherry. Roma. Whatever You Got, although the rain had some dramatic effect on the growing habits of the tomatoes, they were far from sparse.

A good friend and fellow gardner, Jesse Wilson, was kind enough to stop by a few times a week throughout the spring and summer with immense amounts of organic fruits and vegetables to share. As the fall was kind enough to supply the Willamette Valley’s orchards with massive amounts of apples and pears, I was more than fortunate enough to try my hand at baking with a wide variety of local fruit.

Jesse brought over a tub full of local pre-sliced apples he’d been marinating in oatmeal, cinnamon, and the things that make a pie taste just right. His recommendation upon entering my house was the immediate “Pre-heat the oven.” I followed suit, leading to an inevitable full stomach.

As we prepare for the next season I feel it proper, if you will, to do our best to avoid following the weather speculations from ,”Merv next door,” and get ready for the mircualous underestimated resources from the Pacific Northwest that we take for granted each year.

As we see the sun shining on a more consistent basis, it gives the undeniable urge to do something outside. Don’t be alarmed, it’s natural. You can never stop getting ready for the next planting season, and as one of my closest friends Nick Fisher, web established viewers may know him as FICKNISH, however I assure you his name is Nick has spared his allergies to get a head start on one of the most inexpensive, and successful ways to get your garden going. Check out FICKNISH.COM [1.25.2011 post] My compadre has some of the most ambition I’ve seen to do the most shit, the best he can, in the shortest amount of time. Check him out, you’ll dig him.

cbarce: Introduction

cbarce — Sat, 15 Jan 2011 00:58:49 +0000

I have a great interest and passion for public relations that has developed over the course of two years. Marketing was my first choice as a degree when I started college, but once I noticed a natural ability and talent for writing, public relations came into the picture.

This past year I started learning about the various aspects of public relations and the various careers that incorporate the field. Once I combined my extracurricular activities, such as sports, with public relations, I found myself working toward a career as a public relations representative for the NBA. At the same time, I realized I could combine skills in my personal life, such as my need for organization and communication, which led me toward an interest in event planning and fund raising. With having very little experience in event planning/coordinating and no experience in public relations in general besides completing projects in the classroom, I’ve decided to use this blog as a learning tool for not only myself, but readers as well.

I will provide links from other bloggers and professionals in the field who have much more experience on their resume than I have on mine. I will also provide my opinions and insight about blog posts that I come across in my research that I feel are relevant to my personal interests, as well as the interests of my readers. Many public relations professionals have posted lists and articles on how to be successful in the field, and I plan to find some of the lists that would be very helpful to people, like myself, who are amateurs. My blog will be aimed towards the industries of non-profits and sports, but will also include general public relations.

jjensen9: 40 Big, bad, black friday

jjensen9 — Mon, 29 Nov 2010 19:21:40 +0000

here is a list of the top 10 check-ins Black Friday received. This information was found on adage.com. It talked about how most of the time consumers do not brag on where they went shopping, but on black friday it was totally different. For me, I went to 2 malls and old navy. I waited in line at 10:30 pm outside Old Navy on thanksgiving day and shopped until 2am. Then on black friday i went to about 8 stores at Stanford Shopping Center then I headed over to Hillsdale Mall and finished at 6pm. I can proudly say that all my christmas shopping is done! And i went to only 2 stores on this list! Which stores did you contribute to?

rooface: Cherry. Roma. Whatever You Got

rooface — Fri, 08 Oct 2010 21:34:24 +0000

After occupying the dining room table for the better part of the winter as well as the spring with plant starts, we’re finally reaping the benefits. Oregon’s late spring had many gardeners wondering if their tomatoes had even a chance of making it this year, and with a majority of Roma tomatoes still green as we enter October, some people are ready to throw in the towel. Luckily, there are infinite amounts of recipes, and options for those green tomatoes in the garden, one of my favorites being a southern style green tomato pie. Unfortunately for our garden however, the tomatoes wont stop growing, and turning red. This year has yielded more tomatoes than we know what to do with–well not really. Caprese salads, and fried tomatoes have been a common treat around the house.

As I rush to get the final seeds in the ground for winter, we thought it best to make room by taking the existing tomato plants out as the end of the season draws near. That however is hard to want to do as our plants wont say die. I’ve prepared the garden for winter by planting some lettuce, onions, collards, chard, and some mustard, and have already got some solid sprouts, and with the Eugene weather having trouble keeping its temperature highs below 70 degrees, its no wonder we’re off to a good start. I was saddened to find that this year was not the year for my hops to come into full swing as I’d made some locational mistakes when planting them. I do however look forward to trying again next spring, and getting some good home brew experiments underway.

My buddy Jesse, who is a leader at the University of Oregon’s Urban Farm, was nice enough to drop by the other night and share with me some fresh produce from his garden, and offer some ideas for this winters harvest, as well as brainstorm some awesome recipe ideas for some innovative mustards.

Eugene has been a wonderful place to meet so many veteran gardeners as well as those just getting started. My blackberry bushes were an amazing meeting place for gardening minds alike this summer, as we spent chunks of time during the day picking, eating, and talking about concoctions and recipes we could bring to life with the immense amount of produce growing around us this year. As the apple and pear trees begin to bear fruit, I can’t stop thinking about all the pies that will soon be passing through my oven, and the cider into my stomach.

rooface: Summertime Greens

rooface — Tue, 06 Jul 2010 21:59:29 +0000

The summer is in full swing and and the neighborhood is eating like kings at last. The lettuce gives a great salad with dinner every night and with the great tomato starts my roommate Martin got going early this spring, I think we should be getting a wide variety of good fruit soon. I have not seen a huge move from the basil yet, but I’m hoping to try some new pesto recipes this season.

I was fortunate enough to get a few hop starts from awesome neighbor and friend David Stucky, but I think I may have waited too long to get them growing up the trellis, because I found them dead the other morning, and I don’t think they’re coming back. I guess I will have to wait ’til next year.

Fortunately the blueberries are starting to put out some big numbers, which will make for some good smoothies later this month. Strawberries have also been popping up, however I think the birds and squirrels have noticed as well. But I’m waiting for some more berries for salads, and of course smoothies.

themite: Poster Analysis

themite — Sat, 15 May 2010 05:12:29 +0000

Connecting with an audience isn’t easy. With posters, it takes the right combination of words and visuals to make an effective message. For this, I decided to try and find a decent picture that related well to our topic of student debt. What I found was somewhat comical, but also had a deeper message: A graduation cap on a pile of money. I felt that it was a perfect representation of what education had become to so many people because of debt. One thing that I discovered that was interesting was this effect that I could do to the edges of the image: feathering. Apparently it softens and kind of blends the edges of the image, so it gives the image a softer contrast against the background versus a hard edge.

The type of font that I selected was called “Bank Gothic”, and I thought it would be a good font to use because the font triggers people to think about banks and then make the connection to money. Then, I decided that what I would do is take the font and angle it to give the illusion of motion in addition to just adding a dynamic element to the font. What I sought to do is make the font look like it was more interesting than just if it was straight up regular text. The reason for this is that I felt a normal text would be bland and uninteresting to show on a poster. By at least modifying the text so as to create angles, I felt that it would catch more attention. Also, by underlining “Worth the Cost?”, I felt that it would further reinforce the question in the minds of people seeing the poster.

For the Debt Bu$ters tagline, I thought that by just showing the name of the group and the URL for our webpage, it creates a very small amount of ambiguity that entices the viewer to think more about what it is that’s being offered in the poster. By having the reader ask questions, it generates more interest. Also, the fact that the words “Debt Bu$ters” are on separate levels gives a dynamic look to the poster as well.

etroolines: Advertisement Poster Analysis Gateway III

etroolines — Sat, 15 May 2010 04:03:21 +0000

I am very happy with the composition of the photograph I used for my poster design. I took the photograph myself on Wednesday afternoon with the help of my roomate, who is a skateboarder and is very intersted in the Washington-Jefferson skatepark. She was a very willing model. Her posture positions in photographs I took were very natural, I hardly had to direct her–she just stood there with her board and we chatted about the park plans. In addition, she was wearing the clothes and shoes she normally wears, so the photographs feel very candid and genuine.

Fortunately, it was a bright, sunny day when we went shooting. Even though the image is a bit dim, I know that I was shooting in the maximum amount of light I could possibly get there under the bridge and I think I made the best of i t. I took special care to take the shot low on the ground to get the perspective I wanted of her feet and board. We were on a ledge that I had scouted out the last time I visted the park, so I had already previsualized much of what I watned to shoot.Iin my photo, I really wanted to give my roommate the appearance of an anonymous skater observing the area where they are planning on building the park. I made sure to compose the background the bridge overhead, the columns in a very symmetrical way, and I left plenty of empty space to the right side so I could add the “Get on board” text later.

The SK8 EUG logo in the lower-left corner is one I made myself, but it is an almost exact copy of Skate Eugene’s real logo. I don’t know about the legal ramifications of using their logo, but we have been in a lot of contact with them during the past few weeks and I know they are trying to get as much publicity as possible. I will contact them later as necessary.

The only part I am unsatisfied with is the line of text in the lower dark-blue quadrant. I don’t like the font very much, but it was the best I I could come up with in my time frame. I plan on coming back in later and changing the text when I have a chance. Aside from that, I’m very pleased with the design. There is even a nice amount of color repetition in the red of my roomate’s skateboard wheels and the red of the SK8 EUG logo.

See: Advertisement Poster

cbarce: Poster and Analysis

cbarce — Sat, 15 May 2010 03:18:06 +0000

Gateway 3 Poster

Hate speech is an issue experienced on many college campuses across the United States, but with the colors of the “hate” words, my poster is aimed towards the University of Oregon campus. The green and yellow words represent the university and the word “hate” written numerous times represents the hate speech occurring on campus. “Let Oregon rain. Wash away the hate” is a slogan that goes along with the water trickling down and washing away the hate words because action needs to take place in order to prevent hate words and hate crimes on the UO campus. Free speech has been taken too far and boundaries have been crossed because of the First amendment right to freedom of speech. The poster is meant to have an impact on students and people in the community who view it and help them realize that acts of hate are not acceptable. The problem needs to be solved, but it’s the students’ responsibility to help prevent hate crimes on campus.

The design of the poster is meant to catch a person’s eye as he or she walks by and ponders the true meaning behind the picture itself. The asymmetry of the words flowing with the picture in the middle of the poster is meant to present an interesting image. Not many words or pictures were placed on the poster because I wanted the poster to be simple but grab someone’s attention. My intent was to have a student or faculty member not be able to walk by my poster without stopping and being intrigued. Also, I chose a slogan that wasn’t too long, but had enough words to go along with the picture in order to get a point across and send an important message.

themite: Debt Bu$ters Poster

themite — Sat, 15 May 2010 02:55:54 +0000

maiko: Individual Poster assignment

maiko — Sat, 15 May 2010 00:19:41 +0000

MaikoAndo_poster_final

Here’s my poster assignment.

Gateway 3: InDesign Poster Analysis

Gateway 3 — Fri, 14 May 2010 20:47:25 +0000

My poster, representing my group topic of how two wars affect the city of Eugene, was carefully crafted and designed to target a specific audience. The target audience in this piece is the general public, but more specifically the public that is unaware of our United States heroes. Anyone can watch the television news or read a newspaper to receive information, but it takes a lot more to make a person really care about an issue. My poster is designed to do just that.

Using a strong, bold black background, I choose a silhouette of a soldier, also in black, standing in front of the greatest-known American icon, the American flag. The American flag represents freedom, liberty and unity for Americans, such words that define our soldiers.

I chose the quote “Separated by time, United by a flag” because that is what our soldiers really are. It is sad to know that so little help was offered to our past soldiers. They are no different than the men fighting for our country now. With integrity and passion, they left their home, and gave up their life to fight and defend what we all love and take for granted. It’s important to know who these men and women are, both past and present.

For the design elements in my poster, I used a Lucinda Handwriting font for the quote, and a big, bold font for “Our War Heroes.” I used Lucinda because when I think of quotes, I see soft, pretty handwriting. I felt that if I used a hard, bold font, it would take the emotion out of the quote. “Our War Heroes” was the opposite. I wanted this to be the first statement that my audience would focus on in my piece. I used an outer glow for all of my text in the poster. The outer glow gave the text a textured look as if it was protruding out from the poster. It’s an eye-catcher. My text and image spacing was original and centered. I wanted the text to be clear and concise rather than spread out on the page.