Strategic Social Media

Course Info

Get in Social Media Shape at Boot Camp

Get in Social Media Shape at Boot Camp

If you’re looking for info on how to set up a blog, establish a profile on Twitter or get hands-on experience with Facebook, Ning or..

March 21, 2011 with 2 Comments
Social Media Books? You Bet!

Social Media Books? You Bet!

Occasionally I hear snark about how social media books are out of date before the ink on the page is even dry. I would disagree...

March 21, 2011 with 2 Comments
So You Say You Want a (Tw)evolution?

So You Say You Want a (Tw)evolution?

If you’re brand new to twitter, or just need a little boost to be more efficient, this post is for you. We’ll be using Twitter..

March 20, 2011 with 1 Comment
Engaging, Driving Conversations on Twitter

Engaging, Driving Conversations on Twitter

This term, SSM students are putting on a community manager hat for one day in class and focusing on engaging their audience (both inside..

May 1, 2010 with 1 Comment
Recent Posts
  • Social Media Policies: Lesson Learned
  • Professional Social Media Participation by the Individual Should not be Overlooked
  • Google Changes Its Privacy Policy Which Causes User Panic
  • Risks & Responsibilities of Managing Twitter for an Athlete
  • Employees on Social Media: Threat or Opportunity?
  • Risky Business: The role of social media in business today
  • Astroturfing as a business?
  • The Lies Twitter Tells Us
  • Getting it first, but getting it wrong: using transparency to resolve a crisis
  • Ethical Dilemma
  • The Swoosh: Fear gives way to good and…..opportunity
  • Responding Through Social Media
RSS PRos in Training
  • Portland Portfolio Reviewers Needed!
    Are you a communications professional? Have at least a couple of years of experience under your belt? Want to hang out with our super smart undergrads for a day giving them your expert advice and helping guide their path toward a fruitful career? Join us as a portfolio reviewer for our Winter term portfolio reviews, scheduled at the Turnbull Center on Friday […]
  • Winter Linky Love Kick-Off!
    We’re kicking off a new term of student bloggers & a new series of “linky love” (best of) posts. This term, I have the pleasure of co-teaching with Mandy Drakeford, so each week’s collection of links will include some favorites from both of us. As always, you can learn more info about these “linky loves” and the background on the students’ assignment her […]