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Authenticity, Transparency, & Ethics

Meghan Cole @MeggieCole   Nick Lorenzini @nlorenzini9   On Monday the 23rd of 2012, Kelli Matthew’s  (@kmattews) J412..

February 8, 2012 with 0 Comments

Athletes and Twitter: A Love Story

Last week Shaquille “Shaq, superman, diesel, big cactus, big aristotle, big shamrock, big witness protection program and more”..

June 5, 2011 with 8 Comments

What’s Next? Where Do We Go From Here?

By Alex Horwitch @AlexHorwitch We’ve now spent 10 weeks discussing, evaluating, and learning about the evolution and usage of Social..

June 5, 2011 with 6 Comments

How social is social media?

By Cathriona Smith @CathrionaS Social media to me has been a way to stay connected with my family and friends overseas. A fast and easy way..

June 3, 2011 with 7 Comments

Twitter Summary: Second Life

Emily Tokheim Twitter Report from May 26th, 2011 On Thursday, May 26th, we had the pleasure of hearing Donna Davis speak with J412 about..

June 3, 2011 with 0 Comments

Twitter pushing around traditional media

By Kris Anderson During the winter term, I had the opportunity to talk to ESPN’s Skip Bayless. Bayless has written for newspapers across..

June 2, 2011 with 9 Comments

Wal-Mart Social Media Fail

Many organizations are beginning to make social media platforms a key in their marketing campaigns.  The nature of social media creates..

June 1, 2011 with 18 Comments

Wal-Mart Social Media Fail

Many organizations are beginning to make social media platforms a key in their marketing campaigns. The nature of social media creates..

May 31, 2011 with 0 Comments

Wal-Mart Social Media Fail

Many organizations are beginning to make social media platforms a key in their marketing campaigns. The nature of social media creates..

May 31, 2011 with 0 Comments

Wal-Mart Social Media Fail

Many organizations are beginning to make social media platforms a key in their marketing campaigns. The nature of social media creates..

May 31, 2011 with 0 Comments
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  • Social Media Policies: Lesson Learned
  • Professional Social Media Participation by the Individual Should not be Overlooked
  • Google Changes Its Privacy Policy Which Causes User Panic
  • Risks & Responsibilities of Managing Twitter for an Athlete
  • Employees on Social Media: Threat or Opportunity?
  • Risky Business: The role of social media in business today
  • Astroturfing as a business?
  • The Lies Twitter Tells Us
  • Getting it first, but getting it wrong: using transparency to resolve a crisis
  • Ethical Dilemma
  • The Swoosh: Fear gives way to good and…..opportunity
  • Responding Through Social Media
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  • Portland Portfolio Reviewers Needed!
    Are you a communications professional? Have at least a couple of years of experience under your belt? Want to hang out with our super smart undergrads for a day giving them your expert advice and helping guide their path toward a fruitful career? Join us as a portfolio reviewer for our Winter term portfolio reviews, scheduled at the Turnbull Center on Friday […]
  • Winter Linky Love Kick-Off!
    We’re kicking off a new term of student bloggers & a new series of “linky love” (best of) posts. This term, I have the pleasure of co-teaching with Mandy Drakeford, so each week’s collection of links will include some favorites from both of us. As always, you can learn more info about these “linky loves” and the background on the students’ assignment her […]
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