blogging | Strategic Social Media

Don’t become a social media pun.

February 13 Assignments, Inspiration, News & Information, Student Blog Posts, Uncategorized 4 comments

By: Cameron Smith (@CameronJaySmith) On Easter Sunday in 2009 Amazon employees were informed that their company had just entered Sev-1, which is the highest severity level that the company offers. It was brought to their...

Ghost-tweeting: Where do responsibilities lie?

January 24 Student Blog Posts 9 comments

John Goodwin – Follow me on Twitter: @thejohngoodwin Anyone who chooses to peruse our Strategic Social Media class blog or lecture slides can immediately grasp the notion that transparency is vital to any social me...

Why Companies Should Embrace The Groundswell

January 18 Student Blog Posts 6 comments

By: Andrea Blythe Twitter: @ablythe23 “The groundswell is a social trend in which people use technologies to get the things they need from each other, rather than from traditional institutions, like corporations.&#...