SEO

Steps to Improved SEO

By Brad Nelson, @bradleylax1990 Although most would agree that SEO is an important aspect of any brand existing online, it is less apparent as to what steps need to be taken to improve it. There are many things that can ...
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NASCAR Crisis

Lauren Johnson ljohnso2@uoregon.edu After a horrific crash at the Daytona 500 NASCAR race this past Saturday, many fans were injured and rushed to the hospital due to debris and a tire flying out into the stands. Thankfu...
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Crisis Preparation & Management

By Katie Rauber, @krauber Today in class we were lucky to have Casey Boggs, President of LT Public Relations, speak about crisis management and public relations, or as he defines it, “reputation and perception management...