At this point in the term, we’re all finding our groove. We’re far enough into the quarter to have some routines established and expectations for each class calendared out for the term. I’d say that “in the groove” for me this term is more about learning to dance with new partners to new music than to finding routine. But I’m starting to get the hang of that, too.
In my strategic public relations writing class, students have been blogging for two weeks, so they’re finding their own groove. You can learn more info about these “linky loves” and the background on the students’ assignment here.
Links for the week:
Photoshop, Ethics and PR (Ethics Blog from Ruder Finn) — This blog is one of my favorites. I’m fascinated by ethical dilemmas and the decision making that surrounds them and so few PR bloggers have that focus in their writing. This post in particular looks at the ethics of photoshopping and why we, in PR should care.
The 2 Teenagers Who Run the Wildly Popular Twitter Feed @HistoryInPics (The Atlantic) — Part of me is really jealous that these two kids have figured it out and part of me is very confused why this feed is so popular. Implications for your work?
Millennial Survey 2014 — Oh, you millennials, you. You truly confound us older folk. This year’s data from the Deloitte survey probably won’t surprise you, but as you work on your corporate social responsibility memos and shareholder letters, you might find it useful in your framing. And more generally, how does this matter to you?
With Social Media’s Rise, the Pulpit Isn’t Just the President’s Anymore (NYTimes.com) — #SOTU was a truly multi-screen event and many more voices had the ability to be heard during and after the president’s state of the union address. How is this changing the way we think about communication?
NY Congressman apologizes for threatening NY1 reporter (Slate) — Just when I don’t think I have to add anything to the list of “what not to do,” someone does something like this. So new rule: Don’t threaten to throw a reporter off the balcony just because he is asking questions you should be willing to answer.
A Huge N.B.A. Rivalry: Sneaker Collections (NYTimes) — A fun article, no doubt, but how is this important for a player’s brand (or the sneaker brand)?
How Not to Suck at Twitter (The Muse) — Many of you have a Twitter component to your personal social media plan and you may find this advice useful.
The science of colors in marketing (Ragan) — Our brains are weird and awesome and easily fooled, it seems.
Virtue & Vice Is character fixed or does it depend on circumstance? Q&A (CAScade: University of Oregon College of Arts and Sciences) — Continuing on the “brains are weird” theme, this Q&A with an experimental philosopher (huh?) here at the UO is fascinating. How does understanding the way people think and make decisions affect PR?
Little Printer Hack Captures Secret Snapchats (PSFK) — How many times do I have to tell you… snaps aren’t private.
‘Moving Walls’ calls attention to the importance of documentary photography (Yahoo News) — Storytelling, whether for news or for strategic communication takes many forms. I was struck by this documentary photography. How do you think this style could work for brand journalism?
11 Times Everyone on Facebook Changed Their Profile Pictures (Mashable) — Which of these were coordinated and which were spontaneous… can you tell? (also, the giraffe challenge “joke” is very old… why do people not know that answer?)
Why all the cray-cray words? (Edmonton Times) — Language is totes fascinating. I’m a little cray-cray for adorbs words. Huh? Why does this matter?