Yes, Social Media is the Real World

Some of the biggest PR firms (Fleishman, Edelman) and companies (IBM, MTV, Verizon, and Yum! Brands) are searching for social media managers. What, do tell, does a social media manager do?

  • manage and implement social media strategies such as social networking
  • manage a variety of content in a deadline-driven environment
  • understand and implement consumer generated media initiatives.
If you consider yourself and expert and are thinking about a social media job, what do you need to know from your employer?
James Durbin of brandstorming asks these questions of Fleishman-Hillard’s St. Louis office. Fleishman answers here.

The job descriptions associated with “public relations” positions are changing. Are you keeping up?

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