OMG What Do I Blog About?

I had a discussion last week with a few of the students who were in the summer PR Writing class. We talked about what they learned over the summer and what they could expect in Advanced PR Writing and other courses. One of questions they had was: what do I blog about??

You’ll get lots of ideas from your feed reader. Listening is a big part of blogging. But… here are some more ideas off the top of my head:

1. Take the day’s lecture from a favorite class and post a reaction to it or an opinion about it.
2. PR advice for topics in the news: read the paper (you’re doing that anyway, right?) and post some advice for organizations making headlines in your community.
3. Advice for junior students: share your best advice for succeeding in a course.
4. Most surprising thing you’ve learned today
5. Review a book.
6. Profile a blog that you enjoy. Include favorite posts and what you’ve learned.
7. Profile a blogger – many bloggers will answer interview questions via email. Ask things that students of public relations will be interested in. (bonus: networking!)
8. Write about a new cool Web 2.0 gadget and it’s implications on PR. You can find a huge list at Go2Web2.0. Just pick one and review.
9. Review a podcast. Find the PR podcasts here.
10. Talk about the internship/job search process regardless of where you are in it. What are you doing to prepare for your next step.
11. Interview a recent grad who landed a job and learn about the process they went through. (bonus: networking!)
12. Profile a PR agency.
13. Tips you learned from volunteering/interning.
14. Talk about the results of your research or term paper. Summarize what you learned and link to the full paper.
15. Relate a non-PR class to what you’re learning in PR.
16. Create “best of” lists with links to other resources: Best Posts of the Week, Best Writing Tips, Best Personal Branding Advice.
17. How have you changed (or not) your Facebook presence and why?
18. Wish list of PR or social media books that you’d like to read.
19. Break down a PR plan and explain the parts in your own words. Find some examples to illustrate!
20. Discuss why you like or don’t like a particular campaign or brand.
21. What do you find surprising about public relations?
22. Why I should get a Google phone. (Just making sure you’re paying attention)